TikTok is introducing a new feature that allows them to reduce the quantity of AI-made content appearing in their feeds. This initiative comes as the company disclosed that it presently contains more than 1 thousand million content made with AI.
Pilot Phase and Launch
The new functionality is being tested over the next few weeks before a global release. This development coincides with a surge in content created by AI, spurred by new content generation software.
AI Content on Other Platforms
It has been noted that nearly 10% of the fastest-growing content creators on another major platform only show content made by AI. A significant portion of this material is considered low-quality AI content, a label for inferior, bulk-generated content that is frequently nonsensical or surreal.
Based on user feedback that many people enjoy content made with AI tools, ranging from computer-generated images to educational videos, and we aim to give people the option to adjust the amount of that, according to their own preferences,” said a platform representative.
Scale of AI Content
The platform disclosed that there are currently 1.3 billion videos on its network identified as made with AI. Overall, in excess of 100 million videos are submitted to the platform every day, making AI-generated material a minor part of its total content library.
Customizing Your Feed
Viewers will be able to limit or boost the amount of AI content they see by using the “manage topic” setting in the application and selecting “AI-generated content”. Further subjects that can already be modified under the tool cover politics, fashion, aesthetics, and movement.
Content Labeling and Policies
Its guidelines mandate creators to identify lifelike AI-generated content, and it prohibits harmful fake videos of well-known individuals or emergencies. Any authentic-looking AI-generated clip that is unmarked can be taken down under its user guidelines.
In addition, the platform will now attach an AI-generated tag to content produced via its built-in AI features, or flagged by an industry-wide initiative for spotting artificial media. This action is designed to stop users from trying to circumvent the disclosure requirement.
AI Literacy Programs
TikTok is also launching a $2m AI literacy fund for specialists and groups to develop informative material about responsible artificial intelligence. This initiative will assist non-profit groups dedicated to training coding and technology.
Platform Protection
The platform has justified its safety measures, amid debate over proposals to cut jobs for numerous safety staff in the United Kingdom. It is set to eliminate a significant number of roles in its user protection division in the UK capital, with labor groups and internet security professionals voicing alarm that humans are being replaced by automated systems.
A company official stated that human moderation would continue to be important, but AI can safeguard staff by filtering out the most harmful content ahead of it has to be seen by staff. The platform stated a significant reduction in explicit and harmful content seen by human moderators over the past year due to reliance on its AI tools.
“We think that it’s essential to integrate staff and AI to keep the platform safe,” the executive stated. “We’ll have staff as involved in the system, but we further consider it’s extremely critical to limit contact with unsafe media as swiftly, which is the area in which a extensive automated help is proving valuable operate efficiently.”
